VATPOSS08850 | Where performed services: services to non-business customers (B2C services)
From HM Revenue & Customs · VAT Place of Supply of Services
The following services are taxable where the service is performed, when carried out for non-business customers
valuation of, and work on, goods (VATPOSS08750)
cultural, artistic, and entertainment services (VATPOSS08550)
sporting services (VATPOSS08300)
educational services (VATPOSS08500), and
scientific services (VATPOSS08400).
In order to find the place of supply, it is important to determine the place where the services are actually performed. Where a UK supplier provides such services to non-business customers, and the services are performed in an EU member state, this may create a liability to register for VAT in that country and charge local VAT.